Local Falcon is a different way of visualizing ranking data in local search. Below is a list of answers to our most frequently asked questions. For even deeper learning, you can always check out our knowledge base as well.
Falcon AI is Local Falcon's built-in AI that analyzes your scan results and local search data to give you clear, actionable insights. It helps you identify potential issues with your Google Business Profile, highlights optimization opportunities, and suggests relevant citation sources to improve your local search visibility. Falcon AI analysis is also available in AI visibility reports, providing hyperlocal insights into how you can expand your visibility footprint across AI search. Falcon AI works by analyzing data from your Scan Reports and organic search results to provide hyperlocal insights on potential issues with your listings and visibility as well as suggestions for how to optimize and improve visibility, capturing a larger share of the market from competitors. Falcon AI also identifies relevant citation opportunities that can help you improve visibility in both traditional and AI search results. Falcon AI is automatically turned on for all Scan Reports (including AI visibility reports) and you can turn it on or off at any time in your account preferences or scan settings. To analyze a past Scan Report with Falcon AI, simply open up any existing Scan Report that has run in the last 48 hours and click the "Generate AI Report" button (indicated by the OpenAI icon). The "Relevant Citations" section will appear any time the search engine results page (SERP) shows a result that can be considered a citations website on the first page of search results. If the section does not appear, it means that for that keyword at that time and location Google did not present a citations website on the first page of search results. For AI visibility reports, Falcon AI also suggests high-value citations sites for boosting AI visibility in the "Recommendations" section.